# CampaignLark

CampaignLark is an email marketing platform built for teams that need reliable sending, clear workflows, and predictable scale. It is part of the Maileroo ecosystem.

## Overview

CampaignLark enables businesses to create, automate, and measure email campaigns with intuitive tools, flexible automations, and real-time analytics. ([CampaignLark][1])

Core capabilities:

* Bulk and scheduled email campaigns with A/B testing
* Lark drag-and-drop email editor and template gallery
* Custom HTML editor (Bring Your Own HTML)
* Multi-step automation journeys with visual Flow Builder
* Behavioral triggers, conditional logic, and over 10 trigger types
* Audience segmentation with tags, custom fields, and dynamic segments
* Real-time analytics (opens, clicks, bounces, geographic, device, time-based)
* REST API, webhooks, and event tracking
* Embeddable and pop-up forms
* Isolated workspaces with roles, permissions, and per-workspace billing

## Key Features

### Email Campaigns

* Bulk Campaigns
* Scheduled Campaigns
* A/B Testing
* Lark Email Editor (drag-and-drop)
* Template Gallery (full access on all plans)
* Custom HTML Editor (BYO HTML)
* Image Library & CDN
* Reusable Email Templates
* Link Tracking
* Unsubscribe Management
* Manage Preferences
* Adaptive Delivery Engine

### Automations

* Visual Flow Builder
* Multi-Step Journeys
* Behavioral Triggers
* Conditional Logic
* Subscription Triggers
* Tag & Segment Triggers
* Field Update Triggers
* Date-Based Triggers (anniversaries, specific dates)
* Custom Event Triggers (via API)
* Wait Steps
* Workflow Analytics

### Audience Management

* Unlimited Contacts (fair use, on paid plans)
* Tags
* Dynamic Segments
* Custom Fields
* CSV Import / Export
* Contact Deduplication
* Contact History
* Bulk Contact Actions
* Incoming Webhooks
* Data Validation
* Country Detection

### Forms

* Embeddable Forms
* Pop-up Forms

### Personalization

* Dynamic Content Blocks
* Handlebars-powered templates with variables, conditionals, and helpers

### API & Integrations

* REST API (Contacts, Tags, Segments, Events)
* Outgoing Webhooks (HMAC-SHA256 signed, 15+ event types, automatic retries with exponential backoff)
* Incoming Webhooks
* Event Tracking API (Custom Events)
* IP Whitelisting
* API Usage Statistics
* 99.9% API Uptime
* <250ms Response Time

### Analytics & Reporting

* Campaign Reports
* Automation Analytics
* Open Rate Tracking
* Click Rate Tracking
* Bounce Rate Tracking
* Bounce Classification
* Unsubscribe Insights
* Spam Complaint Tracking
* Device & Client Analytics
* Email Service Provider Detection
* Geographic Analytics
* Time-Based Analytics
* Workflow Performance
* A/B Test Results
* Real-Time Analytics

### Domains

* Free CampaignLark Sending Domains
* Custom Tracking Domains (SSL)

### Workspaces & Security

* Isolated Workspaces
* Roles & Permissions
* Two-Factor Authentication (2FA)
* Passkeys
* Billing per Workspace
* Workspace Switching
* Usage Analytics
* GDPR Compliance

### Customer Support

* Email Support
* Live Chat
* Dedicated Account Manager (Custom plans)
* SLA (Starter+ plans)
* 24/7 Support (Custom plans)
* Developer Docs

## Pricing

All standard plans include every feature. Pricing scales with email volume. No credit card required to start. ([CampaignLark Pricing][2])

### Email Marketing Plans (USD/month)

* **Free** - 1,000 emails/month, 5,000 contacts, 2 domains, 1 user, 3 segments, 1 automation, 5,000 events - $0/month
* **Starter** - 5,000 emails/month, unlimited contacts (fair use), 3 domains, 3 users, 25 segments, 15 automations, 25,000 events - $15/month
* **Basic** - 10,000 emails/month, unlimited contacts, 3 domains, 5 users, 50 segments, 25 automations, 50,000 events - $30/month
* **Growth** - 25,000 emails/month, unlimited contacts, 5 domains, 5 users, 100 segments, 50 automations, 125,000 events - $50/month
* **Pro** - 50,000 emails/month, unlimited contacts, 5 domains, 5 users, 150 segments, 75 automations, 250,000 events - $65/month
* **Business** - 100,000 emails/month, unlimited contacts, 10 domains, 10 users, 250 segments, 100 automations, 500,000 events - $90/month
* **Business Plus** - 250,000 emails/month, unlimited contacts, 25 domains, 10 users, 350 segments, 125 automations, 1,250,000 events - $160/month
* **Scale** - 500,000 emails/month, unlimited contacts, 25 domains, 10 users, 500 segments, 150 automations, 2,500,000 events - $300/month
* **Scale Plus** - 1,000,000 emails/month, unlimited contacts, 50 domains, 25 users, 500 segments, 150 automations, 5,000,000 events - $600/month
* **Enterprise** - 2,000,000 emails/month, unlimited contacts, 50 domains, 50 users, 500 segments, 150 automations, 10,000,000 events - $900/month
* **Enterprise Plus** - 3,000,000 emails/month, unlimited contacts, 100 domains, 100 users, 500 segments, 150 automations, 15,000,000 events - $1,300/month
* **Custom** - 3,000,000+ emails/month, unlimited domains, unlimited users, unlimited segments and automations, 24/7 priority support - contact sales

https://campaignlark.com/pricing

## Use Cases

* Email marketing campaigns and newsletters
* Automated onboarding and welcome sequences
* Win-back and re-engagement flows
* Cart recovery and date-based reminders
* Agency client management (isolated workspaces)
* Creator newsletters
* SaaS lifecycle messaging
* Event-driven automations via API

## Feature Pages

* Email Marketing Platform (for agencies): https://campaignlark.com/features/email-marketing-platform-for-agencies
* Newsletter Software (for creators): https://campaignlark.com/features/newsletter-software-for-creators
* HTML Email Editor: https://campaignlark.com/features/html-email-editor
* Drag-and-Drop Email Builder: https://campaignlark.com/features/drag-and-drop-email-builder
* Form Builder: https://campaignlark.com/features/email-capture-forms
* Segmentation: https://campaignlark.com/features/segmentation
* Personalization (Dynamic Content): https://campaignlark.com/features/dynamic-email-content
* Customer Journey Automation: https://campaignlark.com/features/customer-journey-automation
* Webhooks & Integrations (API): https://campaignlark.com/features/email-marketing-api

## Alternatives

CampaignLark positions itself as an alternative to:

* Mailchimp: https://campaignlark.com/alternatives/mailchimp
* MailerLite: https://campaignlark.com/alternatives/mailerlite
* Brevo: https://campaignlark.com/alternatives/brevo
* Klaviyo: https://campaignlark.com/alternatives/klaviyo
* ActiveCampaign: https://campaignlark.com/alternatives/activecampaign

## Support

Help Center: https://help.campaignlark.com/
Developer docs: https://docs.campaignlark.com/
Contact: https://campaignlark.com/contact
About: https://campaignlark.com/about

## Company

Maileroo Group Pty Ltd
ABN 39 691 482 836
Level 14, 333 Collins Street
Melbourne VIC 3000
Australia ([CampaignLark][1])

CampaignLark is the email marketing arm of Maileroo, an email infrastructure platform focused on high deliverability, developer-friendly APIs, and scalable email sending for businesses of all sizes. ([Maileroo][3])

[1]: https://campaignlark.com/ "CampaignLark: Email Marketing Software for Modern Businesses"
[2]: https://campaignlark.com/pricing "CampaignLark Pricing"
[3]: https://maileroo.com/ "Maileroo: SMTP Relay, Email API and Email Marketing Software"